7-Eleven Coffee03-2022Dentsu Creative / 360i designed a sweeping out of home campaign to advertise 7-Eleven’s line of $1 coffee. Building off the identity of the previous Take it to Eleven campaign, creative focused on wild stretched type, strong colorblocking, and dynamic photography that proclaimed rebellious ownership and drew in a younger consumer audience. I contributed to the design for several OOH assets, working closely with a lean team of other designers to fully realize the campaign.Category Campaign, Typography